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Rhode Island Roads
The online magazine of travel, life, dining, and entertainment for people who love Rhode Island |
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A road trip to all of Providence's Dunkin Donuts shops
By Tim Lehnert
Dunkin' Donuts stores are everywhere in Rhode Island: on downtown streets, in strip malls, at interstate exits, even in supermarkets and gas stations. Of course, Dunkin' Donuts is not limited to the Ocean State, and there are more than 5,500 stores in 29 countries worldwide, including Qatar, Bulgaria, Indonesia and Peru. Rhode Island does, however, seem to have a particular affinity for the chain -- there are an impressive 124 Dunkin' Donuts locations within the state's borders.
Dunkin' Donuts was founded in Quincy, Massachusetts in 1950, and is
headquartered in Randolph, but the state of Rhode Island, and the city of
Providence in particular, represent the de facto material and spiritual
center of the empire. The first Rhode Island store was opened in Providence
on North Main Street in 1956, and Providence now has 30 Dunkin' Donuts
stores within the city's borders; that's one for every 5,700 residents. You
could call it solidifying your base, or maybe just overkill, but in 2001
Dunkin' Donuts entered into a ten-year agreement with the Providence Civic
Center for naming and marketing rights to the city-owned arena, now known as
the Dunkin' Donuts Center. A wise move, considering that there are 110
Dunkin' Donuts stores within a ten-mile radius of what has come to be known
as "the Dunk."
It's one thing to know a few Dunkin' Donuts facts (like that Dunkin' Donuts
is a sister company to Baskin Robbins ice cream stores and Togo's sandwich
shops, all part of the ADQSR conglomerate) it's another to make it your
mission, as I did, to visit to all 30 Dunkin' Donuts locations in the city
of Providence. And why did I do this? I suppose for the same reason some
people climb the highest peak in all fifty states, collect Hummel figurines,
or go see Star Wars 108 times: it's a sense of mission, of participating in
something larger than oneself. I feel I should note that while I visited
every Dunkin' Donuts in Providence, I did not eat at all of them, and I'll
leave the gustatory aspects of my subject (and comparisons with Krispy
Kreme, Honey Dew, Starbucks and such) to people better versed in donuts and
blended coffee drinks than I. My investigation was more along the order of
understanding Dunkin' Donuts as an urban experience, of grasping the spaces,
physical and mental, these stores occupy in the Renaissance City.
So much for the physical spaces, but what about what Rhode Island Dunkin'
Donuts mogul John Justo calls "product"? I learned in my travels that
Dunkin' Donuts stores not only sell lots of coffee and donuts, they also
move huge quantities of other caffeinated drinks including iced coffees,
cappuccinos, lattes, and so on. These are beverages I had more closely
associated with independent coffee houses and chains such as Starbucks, than
with Dunkin' Donuts bread and butter (or should I say coffee and donuts)
image. On the food front, Dunkin' Donuts has gone beyond traditional donut
favorites such as the glazed, the chocolate frosted, and the old fashioned,
and now also sells an array of bagels, muffins and breakfast sandwiches.
I didn't need to visit all 30 Providence Dunkin' Donuts locations to learn
what they sell, or what the typical store looks like, but I did anyway. It
was, you know, the mission thing. And based on my survey of local outlets,
where in Providence should you go to get your regulah coffee, your Coolatta,
your glazed donut? There is no definitive answer to this question, and most
people already have a preferred Dunkin' Donuts stop, chosen no doubt on the
basis of its strategic position on the commute. If, however, you wish to
expand your donut universe, consider the following awards as a short guide
to the city of Providence's Dunkin' Donuts stores.
Busiest Providence Dunkin Donuts: 78 Dorrance Street, corner Weybosset (Downtown). This award is
based on a completely unscientific survey, a one-time visit that I made at
10:30 on a Wednesday morning. I can't say definitively that this store has
the biggest sales in the city of Providence (a Dunkin' Donuts official
couldn't tell me one way or the other), but I can state that the place was
packed with students, business types and tourists the day I stopped in.
Despite the store's healthy number of tables, I had to walk over to the
Johnson and Wales campus to drink my coffee. There is a quieter location
two blocks to the north, at 141 Westminster Street, opposite the Arcade.
Best Window onto Providence's Industrial Past: Tie between 760 Branch Avenue
(Wanskuck) and 565 Atwells Avenue, corner Eagle Street. The Branch Avenue
store is opposite the former Wanskuck Mill, a massive operation whose origin
was in manufacturing uniforms and blankets for Civil War soldiers. The
Atwells Avenue location is part of Eagle Square Commons, a controversial
project which converted a former mill complex into a
retail/office/residential development. This location not only has history,
it also has a spiritual vibe: I saw a patron reading Alan Watts's 1966
primer on Hindi and Vedantic philosophy: The Book: On the Taboo Against
Knowing Who You Are.
Best Spot to Avoid if You Don't Want to Talk about Religion or Politics: 251
Smith Street (Smith Hill). The State House is a few blocks to the east, and
CNN plays on the TV that hangs just inside the store's entrance. Across
Smith Street is the playground for St. Patrick's Parish School and the
offices of Rhode Island Right to Life. Just a block to the west is the
District Office for Senator MaryEllen Goodwin, Representative John J.
McCauley Jr., and Councilman Terrence M. Hasset. A further block to the west
is the Roger Williams American Legion Post.
Most Comfortable Providence Dunkin Donuts: 133 Gano Street, corner Williams Street, (East Side/Fox
Point). This is free standing colonial style building with plenty of
parking, a bright inside with lots of tables, and a bathroom (!). There is
also a park across the street. Unlike some locations, with their tacit and
often overt suggestions that you MOVE ON, it is conceivable that you would
actually read your morning paper here while you sip a coffee and munch on a
chocolate frosted. A strict neighborhood association prohibited a
drive-thru, and demanded an exterior that would not clash with surrounding
buildings as conditions for allowing this location to be built.
Most Peaceful Providence Dunkin Donuts: 119 Atwells Avenue (Federal Hill). Perhaps it is the
contrast that it presents in relation to the frantic traffic outside as cars
jockey for parking spots on Atwells, but I was calmed upon entering this
location, which lies just inside the archway to Federal Hill. The store is
small, dimly lit and has artificial flowers in planters on the inside
windows. When I visited on a weekday morning just before noon, there was
only one customer present and the place had none of the agitation typical of
the fast food franchise.
Best Bet When You Need to Get Your Hands on Some Dough: 51 Manton Street
(Olneyville). This store shares a parking lot with Manton Pawn Brokers.
You get the feeling that anything could happen here, and it probably does,
including the odd hold-up. Also in the running for most diverse clientele,
not just in terms of ethnicity, but also for its mix of working poor,
hipster poor, artists, and union workers. Pedestrians pay close attention
here: you can't walk in the front door without crossing the fast moving
drive-thru lane.
Best Spot When You're Trying to Get Out of Town: Tie between 200 Charles
Street and One Bonanza Way (the Bonanza bus station). The Charles Street
location is in a Mobil Station next to Kelly's Car Wash; shoot across a few
lanes of traffic and you are on 95 North. The Bonanza terminal and Dunkin'
Donuts make a good fit. It's always wise to fuel up with a coffee before
boarding your bus, particularly if your journey will take you far from Rhode
Island where Dunkin' Donuts access cannot be guaranteed.
This article originally appeared in the November 2003 issue of the
Providence Monthly. Dunkin' Donut store photos by Tim Lehnert.
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